December 17, 2024

Retro vibes with Letraset

Focus on the numbers that actually impact your bottom line. A no-nonsense guide to measuring marketing success.

Retro vibes with Letraset

Stop chasing vanity metrics. Focus on numbers that directly impact your bottom line.

Essential Metrics

Revenue Metrics

  • Customer Lifetime Value (CLV)
  • Average Order Value (AOV)
  • Revenue per Customer
  • Churn Rate

Engagement Metrics

  • Conversion Rate
  • Bounce Rate
  • Time on Site
  • Pages per Session

Understanding ROI

Cost Metrics

  • Customer Acquisition Cost (CAC)
  • Marketing Spend per Channel
  • Return on Ad Spend (ROAS)
  • Cost per Lead

Channel Performance

Social Media

  • Engagement Rate
  • Click-Through Rate
  • Conversion Rate
  • Cost per Click

Email Marketing

  • Open Rate
  • Click-Through Rate
  • Conversion Rate
  • List Growth Rate

"Cambridge Marketing transformed our digital presence completely. Their combination of sleek design and strategic marketing doubled our lead generation in just months."

JOHN ADAM
CEO at BCPC

"Our social media engagement increased by 150% within three months. Their data-driven approach and creative execution exceeded all expectations."

JAMES CAMERON
Project Manager at BSPB

"They translated our sustainable mission into a brand identity that truly resonates. Professional, creative, and exceptional results throughout."

JACkie Cameron
CEO At CSC

"Cambridge Marketing modernized our entire web presence and put us on the first page of Google. Outstanding results delivered by an outstanding team."

Derek Thompson
CEO at Discover Newmarket

"Clean design, clear strategy, and a 40% increase in patient enquiries. Exactly what we needed for our healthcare practice."

Emily Carter
CEO at CYGNETPEP

"From social media to local SEO, their integrated approach helped us stand out in a crowded market. Our foot traffic is up 70%."

Adam Foster
CEO at UOC

"Finally, a marketing team that understands both design and strategy. Cambridge Marketing refreshed our brand and tripled our client base in just six months."

Adam Foster
CTO at DE SANGOSSE